DIY

January 30, 2017

Vehicle Not Performing Well Primary Reason Both DIY and DIFM Customers Get Ignition Parts Serviced According to IMR Inc.’s CCAMS Study

Whether it’s a DIYer or a DIFM customer, a vehicle not performing well is the primary reason that motorists service or repair their vehicle when it relates to ignition parts, …

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January 23, 2017

Almost 25 Percent of DIYers Do Some Research Before Purchasing Ignition Parts According to IMR Inc.’s CCAMS Study

When it comes to ignition parts, DIYers like to have some information before making a purchase. IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS) shows that 27.5 percent of those …

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July 13, 2016

Most DIYers Head to the Store for Filtration Products

The auto parts retailer or the discount store/mass merchandiser are the preferred choice of DIYers for filtration products. According to IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS), 48.7 percent …

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July 5, 2016

DIYers Stay on Schedule When it comes to Replacing Filters

With filtration products, DIYers are very proactive, according to IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS). Over 90 percent of DIYers surveyed said they either perform preventative maintenance or …

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June 28, 2016

Preventative Maintenance Message about Oil and Filter Changes Resonates with Both DIY and DIFM Customers

Unlike most other products, where motorists are unsure when to have service performed, when it comes to filtration products, both DIYers and DIFM customers heed the preventative maintenance  message. According …

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March 28, 2016

DIYers Top Choice for Temp Control Products is Retailers but Some Shop Internet as Well According to IMR’s CCAMS Study

IMR’s Continuing Consumer Automotive Maintenance Survey (CCAMS) reveals that DIYers (34.1 percent) make the retailer their top choice when they purchase temperature control products. However, one in 10 (10.3 percent) …

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March 21, 2016

Failure No. 1 Reason for Temperature Control Service According to IMR’s CCAMS Study

A majority of both DIYers and DIFM customers cited failure as the primary reason they needed service or repair for a temperature control issue according to IMR’s Continuing Consumer Automotive …

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March 14, 2016

Lack of Performance or Failure Primary Reasons DIYers and DIFM Customers Found They Needed Temperature Control Service According to IMR’s CCAMS Study

A vehicle not performing well, an indicator light being on or the vehicle simply not working were the primary reasons both DIYers and DIFM customers found out they needed service …

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March 7, 2016

DIYers Want More Info Before Buying Temperature Control Products According to IMR Inc.’s CCAMS Study

The more complex the part, the more research DIYers do according to IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS). When it comes to temperature control products, just like ride …

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February 29, 2016

IMR CCAMS Study Reveals DIYers Using Internet to Purchase Ride Control Products

One in five ride control DIYers surveyed said they bought their parts over the internet according to IMR’s Continuing Consumer Automotive Maintenance Survey (CCAMS). Retail stores still received 34.7 percent …

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February 22, 2016

Communicating Value of Ride Control Upgrades Could Be Big Business According to IMR CCAMS Study

One in five DIYers surveyed in IMR’s Continuing Consumer Automotive Maintenance Survey (CCAMS) said the reason they performed ride control service on their vehicle was because they wanted an upgrade …

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February 9, 2016

Before Purchasing Ride Control Products, Most DIYers Do Their Homework According to IMR Inc.’s CCAMS Study

When it comes to ride control products, DIYers do some type of research before making their purchasing decision. According to IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS), 56.5 percent …

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January 6, 2016

IMR CCAMS Study Reveals Retailers and Mass Merchandisers Dominate DIY Wiper Blades Market

According to IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS), auto parts retailers (45.4 percent) and mass merchandisers (41.3 percent) get a vast majority of the DIYer wiper blade business. …

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January 5, 2016

IMR Inc.’s CCAMS Study Shows Most DIYers Head to the Retailer for Sensors but Internet is Becoming more Common

According to IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS), a majority of DIYers (48.4 percent) purchase sensors directly from a retailer while 11.2 percent buy sensors over the internet. …

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December 30, 2015

IMR CCAMS Study Reveals Both DIYers and DIFM Customers Cite Preventative Maintenance as No. 1 Reason for Replacing Wiper Blades

Over 40 percent of both DIYers and DIFM customers cited preventative maintenance as the primary reason they had their wiper blades replaced, according to IMR Inc.’s Continuing Consumer Automotive Maintenance …

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December 10, 2015

CCAMS Study Shows DIYers Don’t Need Much Help When it Comes to Buying Wiper Blades

When asked in IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS) what they did first when purchasing wiper blades, 79.9 percent of DIYers said they visited the store. Only 15.4 …

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December 8, 2015

IMR Inc.’s CCAMS Study Reveals DIYers May Need Some Help When Purchasing Sensors

IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS) shows that DIYers are looking for some information before buying sensors for their vehicles. According to the research, 36.8 percent called a …

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September 29, 2015

According to IMR Inc. CCAMS Study Most DIYers Head to Retailers for Lighting Products

Over 60 percent of DIYers get their lighting products from an auto parts retailer according to IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS). In addition, DIYers also shop at …

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IMR Study Reveals Many Variables to Why Lighting on a Vehicle is Replaced

According to IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS), there is not one major factor that brings motorists to get their lighting on their vehicle serviced. “Based on our …

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Shelves Should be Stocked with Lighting Products Because DIYers are on the Way

IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS) reveals that over 73 percent of do-it-yourselfers surveyed either visited a parts store or called a parts store before replacing the lighting …

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September 8, 2015

Preventative Maintenance No. 1 Reason for an Oil Change Among Consumers

The preventative vehicle maintenance message is resonating with consumers, especially when it comes to getting their oil changed. IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS) reveals that over 71 …

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When It Comes to Oil Changes DIYers Know What They Want so be Prepared

IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS) shows that 39.7 percent of do-it-yourselfers surveyed did some research prior to making a purchase related to an oil change. Of those …

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September 1, 2015

Almost One-Third of DIY and DIFM Customers Wait until Some Brake Failure before Bringing in Vehicle for Service

IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS) reveals that 32.4 percent of DIY customers wait until there is some type of brake failure before bringing in their vehicle for …

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