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independent repair shop private label parts purchasing

March 1, 2021

The Importance of Private Label and National Branded Parts at Independent Auto Repair Shops

IMR recently spoke with the person most responsible for making parts purchasing decisions at 500 independent automotive repair shops. Our focus was to understand their use and perceptions of private …

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February 26, 2021

Update: Private Label/Store Brand Parts Purchasing by Independent Auto Repair Shops

In January 2021, we spoke with 500 independent automotive repair shops about their purchase frequency and use of private label brands. IMR started asking these questions in 2018 (read here) …

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IMR Inc and Automotive Research Logos
  • Research Topics
    • Parts/Service Consumer Segmentation
    • Consumer Demographics
    • Repair Shop Research
    • Part Category Insights – Consumers
    • Part Category Insights – Repair Shops
    • Parts Brand Research
    • Channel Share Research
    • Shop/Technician Decision Process Research
    • DIY Decision Process Research
    • Parts Supplier Research
    • Replacement Rate Data
    • Back
  • Syndicated Research
    • Continuing Consumer Auto Maintenance (CCAMS)
    • Parts/Service Consumer Segmentation (CCAMS+PRIZM)
    • Shop Parts/Brand Purchasing
    • Replacement Rate Data
    • Shop Supplier Tracking
    • Back
  • Custom Research
  • Industry Resources