Consumer Auto Maintenance (CCAMS)

Explore

Consumer Auto Maintenance (CCAMS)

Shop Parts/Brand Purchasing

Explore

Shop Parts/Brand Purchasing

Channel Share Research

Explore

Channel Share Research

Consumer Demographics

Explore

Consumer Demographics

DIY Decision Process Research

Explore

DIY Decision Process Research

Parts Supplier Research

Explore

Parts Supplier Research

Repair Shop Research

Explore

Repair Shop Research

Replacement Rate Data

Explore

Replacement Rate Data

Part Category Insights – Consumers

Explore

Part Category Insights - Consumers

Part Category Insights – Repair Shops

Explore

Part Category Insights - Repair Shops

Parts Brand Research

Explore

Parts Brand Research

Consumer Auto Maintenance (CCAMS)

Explore

Consumer Auto Maintenance (CCAMS)

Custom Research

Explore

Custom Research

Parts/Service Consumer Segmentation (CCAMS+PRIZM)

Explore

Parts/Service Consumer Segmentation (CCAMS+PRIZM)

AUTOMOTIVE MARKET RESEARCH

Founded in 1975, IMR conducts syndicated and proprietary market research studies that focus on the automotive industry including the automotive aftermarket, heavy duty and fleet segments. IMR’s research portfolio and service offerings provide a wide range of strategic and tactical solutions that provide insight into your most pressing questions. With a focus on industry trends, DIY/DIFM consumer parts and service purchasing behavior, repair shop purchasing behavior, channel trends and many other important metrics, IMR’s research provides insight into your market that can bring you closer to your customers, distribution channels and market opportunities.

Automotive Research Auto Repair Shop Technician

March 28, 2023

Current Challenges for Independent Automotive Repair Shops – 2023

At the beginning of 2023 IMR surveyed independent automotive repair shops to get insight into what they believe their biggest challenges will be in 2023. Given the changing market dynamics …

Read Now

IMR US Household Perception Trades Report 2022

November 8, 2022

IMR’s ‘U.S. Household Perception of the Trades’ Report (With a Focus on the Automotive Technician Career Path)

The U.S. workforce is struggling to fill a massive gap in the skilled trades industry and over the next decade, the problem may worsen. According to the U.S. Bureau of …

Read Now

September 27, 2022

The Importance of Private Label and National Branded Parts at Independent Auto Repair Shops (2022 Update)

IMR recently spoke with the person most responsible for making parts purchasing decisions at 500 independent automotive repair shops. Our focus was to understand their use and perceptions of private …

Read Now

September 7, 2022

2022 Update: Private Label/Store Brand Parts Purchasing by Independent Auto Repair Shops

In July 2022, we spoke with 500 independent automotive repair shops about their purchase frequency and use of private label brands as well as the reasons why they use private …

Read Now

August 3, 2022

Impact of Battery Electric Vehicle and Hybrid Electric Vehicle Repair and Service at Independent Repair Shops (Update 2022)

Between July 4th and July 29th, 2022, IMR interviewed 5000 independent automotive repair shops, nationally representative by location in the U.S., to get insight into their service exposure to Battery …

Read Now

Automotive Research: Independent Auto Repair Shop

April 5, 2022

Current and Future Challenges for Independent Repair Shops – 2022

At the beginning of 2022, IMR surveyed independent automotive repair shops to get insight into what they believe their biggest challenges will be in 2022 as well as what challenges …

Read Now

Automotive Repair Shop Auto Part Delivery

September 20, 2021

Effects of Supply Chain Disruptions on Independent Automotive Repair Shops

In August 2021, IMR interviewed 500 independent automotive repair shops, nationally representative by location in the U.S., to get insights on whether supply chain disruptions were affecting their business and …

Read Now

August 30, 2021

E-Commerce Purchasing Behavior at Independent Auto Repair Shops

In July 2021, IMR interviewed 500 independent automotive repair shops, nationally representative by location in the U.S., to get insights into their use of publicly available websites for parts purchasing …

Read Now

July 21, 2021

Impact of Battery Electric Vehicle And Hybrid Electric Vehicle Repair and Service at Independent Repair Shops

Between May 3rd and June 30th, 2021, IMR interviewed 1,000 independent automotive repair shops, nationally representative by location in the U.S., to get insight into their service exposure to Battery …

Read Now

March 1, 2021

The Importance of Private Label and National Branded Parts at Independent Auto Repair Shops

Read Now

News

SEMA Announces Board of Directors Candidates
Myles Kovacs, Melanie White, Rob Ward, and Ted Wentz are vying for open seats on the SEMA Board of Directors. The post SEMA Announces Board of Directors Candidates appeared […]
Cooper Standard Named GM Supplier of the Year
This is the sixth time Cooper Standard has received the award, recognizing global suppliers that exceed GM's requirements. The post Cooper Standard Named GM Supplier of the […]
LG 1st to Meet Global Cybersecurity, Safety Standard
LG adds it also has acquired functional safety certification for its ADAS front camera in the '4M' (Material, Method, Machine, Man) categories in 2022. The post LG 1st to […]
Babcox Research: Scan Tools in the Body Shop
According to the BodyShop Business 2022 C.R.A.S.H. report, 86% of collision shops reported that they owned a scan tool. The post Babcox Research: Scan Tools in the Body Shop […]
AutoZone Taps New Executive Committee Member
Jenna Bedsole will join AutoZone as senior vice president, general counsel and secretary, customer satisfaction. The post AutoZone Taps New Executive Committee Member […]

High-end trims, tech help push GMC pricing to near-luxury territory
GMC's lineup of trucks and SUVs benefits from market trends and customer preferences for more technology, plusher interiors and additional content, analysts say.
Your generation's fave vehicle?
S&P Global Mobility breaks down the top vehicles across seven demographic groups.
Want a sunroof on your Dodge Demon? That'll be nearly $10,000, please
A sunroof doesn't fit the muscle car's 'ethos,' Dodge says. But customers who really, really, really want one will pay a hefty price.
Hyundai, Kia rack up double-digit gains
The U.S. auto market, driven by fleet sales, is forecast to rise 1 to 7 percent in March, capping a first-quarter rebound, as inventories steadily rebound and discounts, while still low, rise across much of the industry.
UAW aims for unity after messy elections
The bargaining convention helped set the union's priorities ahead of looming weighty contract talks later this year.

Insights

May 13, 2020

Disruption in Auto Parts Availability Affecting Repair Shop Purchasing Behavior

Independent repair shops have seen a large drop in business due to the COVID-19 pandemic and shelter-in-place restrictions. Some shops are faring better than others, some are more optimistic than …

Read Now

March 31, 2020

Automotive Parts & Service Consumer Purchasing Behavior During an Economic Downturn

Read Now

January 22, 2020

Challenges for Independent Repair Shops and Technicians in 2020; Advice they’d give to Future Technicians

Heading into 2020, according to independent automotive repair shops, the biggest challenges to shops and their technicians include finding time for hands on training (42.6%), staying up to date with …

Read Now

November 18, 2019

CELL PHONE USAGE IN BAYS AT INDEPENDENT REPAIR SHOPS

Nearly every auto repair technician owns a cell phone (99.6%), and nearly half own a tablet or iPad (46.4%). For 57%, those personal devices end up in their working bay. …

Read Now

October 29, 2019

The Hispanic DIY Auto Maintenance & Repair Consumer

28.1% of the Hispanic population perform their own vehicle maintenance and repairs (DIY), compared to 23.3% of the total market. Purchases amongst the Millennial generation is also much higher relative …

Read Now

May 15, 2019

Install-it-for-me at Independent Repair Shops

Consumers continue to bring parts to repair shops they’ve bought at retailers or online sources. While shops field these requests, some shops are more open to installing these parts than …

Read Now

January 9, 2019

Part Delivery Times at Independent Automotive Repair Shops

When an independent auto repair shop orders parts, delivery time can vary widely depending on the type of part. Some shops are willing to wait longer for parts as well…read …

Read Now

October 10, 2018

Independent Auto Repair Shop Private Label/Store Brand Purchasing

Independent auto repair shop’s purchasing of private-label/store-brand parts is on the rise. Almost 2/3rds of shops plan on increasing their purchases over the next two year which is driven by …

Read Now

August 28, 2018

Independent Auto Repair Shop’s Competitor Perceptions & Differentiation

This month’s insight follows up on our last insight (Independent Auto Repair Shop’s Biggest Competitors) and describes who the independent auto repair shop’s top competitors are, why they’re the shop’s …

Read Now

July 30, 2018

Independent Auto Repair Shop’s Biggest Competitors

We asked independent automotive repair shops who they perceive to be their biggest competitors. Their views of their top competitors are very consistent with channel share metrics tracked by IMR. …

Read Now

Resources

View All Resources

SEMA Announces Board of Directors Candidates
Myles Kovacs, Melanie White, Rob Ward, and Ted Wentz are vying for open seats on the SEMA Board of Directors. The post SEMA Announces Board of Directors Candidates appeared […]
Cooper Standard Named GM Supplier of the Year
This is the sixth time Cooper Standard has received the award, recognizing global suppliers that exceed GM's requirements. The post Cooper Standard Named GM Supplier of the […]
LG 1st to Meet Global Cybersecurity, Safety Standard
LG adds it also has acquired functional safety certification for its ADAS front camera in the '4M' (Material, Method, Machine, Man) categories in 2022. The post LG 1st to […]
Babcox Research: Scan Tools in the Body Shop
According to the BodyShop Business 2022 C.R.A.S.H. report, 86% of collision shops reported that they owned a scan tool. The post Babcox Research: Scan Tools in the Body Shop […]
AutoZone Taps New Executive Committee Member
Jenna Bedsole will join AutoZone as senior vice president, general counsel and secretary, customer satisfaction. The post AutoZone Taps New Executive Committee Member […]

High-end trims, tech help push GMC pricing to near-luxury territory
GMC's lineup of trucks and SUVs benefits from market trends and customer preferences for more technology, plusher interiors and additional content, analysts say.
Your generation's fave vehicle?
S&P Global Mobility breaks down the top vehicles across seven demographic groups.
Want a sunroof on your Dodge Demon? That'll be nearly $10,000, please
A sunroof doesn't fit the muscle car's 'ethos,' Dodge says. But customers who really, really, really want one will pay a hefty price.
Hyundai, Kia rack up double-digit gains
The U.S. auto market, driven by fleet sales, is forecast to rise 1 to 7 percent in March, capping a first-quarter rebound, as inventories steadily rebound and discounts, while still low, rise across much of the industry.
UAW aims for unity after messy elections
The bargaining convention helped set the union's priorities ahead of looming weighty contract talks later this year.