Automotive Market Research Reports | Automotive Industry Data

Consumer Auto Maintenance (CCAMS)

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Consumer Auto Maintenance (CCAMS)

Replacement Rate Data

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Replacement Rate Data

Shop Parts/Brand Purchasing

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Shop Parts/Brand Purchasing

Channel Share Research

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Channel Share Research

Consumer Demographics

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Consumer Demographics

DIY Decision Process Research

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DIY Decision Process Research

Parts Supplier Research

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Parts Supplier Research

Repair Shop Research

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Repair Shop Research

Replacement Rate Data

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Replacement Rate Data

Part Category Insights – Consumers

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Part Category Insights - Consumers

Part Category Insights – Repair Shops

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Part Category Insights - Repair Shops

Parts Brand Research

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Parts Brand Research

Custom Research

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Custom Research

Parts/Service Consumer Segmentation (CCAMS+PRIZM)

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Parts/Service Consumer Segmentation (CCAMS+PRIZM)

Shop/Technician Decision Process Research

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Shop/Technician Decision Process Research

May 15, 2019

Install-it-for-me at Independent Repair Shops

Consumers continue to bring parts to repair shops they’ve bought at retailers or online sources. While shops field these requests, some shops are more open to installing these parts than …

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CCAMS+PRIZM Automotive Parts And Service Consumer Segmentation 360 Degree View

January 31, 2019

Parts/Service Consumer Segmentation (CCAMS+PRIZM)

By combining the industry’s longest running aftermarket tracking study (CCAMS) with one of the most robust segmentation tools in the industry, Claritas’ PRIZM Premier, we are able to target the right consumers in the right places, at a level of granularity previously unattainable.

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January 9, 2019

Part Delivery Times at Independent Automotive Repair Shops

When an independent auto repair shop orders parts, delivery time can vary widely depending on the type of part. Some shops are willing to wait longer for parts as well…read …

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October 10, 2018

Independent Auto Repair Shop Private Label/Store Brand Purchasing

Independent auto repair shop’s purchasing of private-label/store-brand parts is on the rise. Almost 2/3rds of shops plan on increasing their purchases over the next two year which is driven by …

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August 28, 2018

Independent Auto Repair Shop’s Competitor Perceptions & Differentiation

This month’s insight follows up on our last insight (Independent Auto Repair Shop’s Biggest Competitors) and describes who the independent auto repair shop’s top competitors are, why they’re the shop’s …

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July 30, 2018

Independent Auto Repair Shop’s Biggest Competitors

We asked independent automotive repair shops who they perceive to be their biggest competitors. Their views of their top competitors are very consistent with channel share metrics tracked by IMR. …

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June 12, 2018

How Repair Shops are Investing in their Future

We asked General Automotive Repair Shops what investments they were making in their shops. The majority of those shops are making investments in their business to improve or maintain their …

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Automotive Research - Electric And Hybrid Vehicles Serviced By Automotive Repair Shops January 2018

February 20, 2018

Electric/Hybrid Vehicle Service & Maintenance Trends

Slightly more than one quarter (26.8%) of general automotive repair shops serviced hybrid vehicles in the past month while 8.8% of general automotive repair shops serviced electric vehicles in the …

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October 15, 2017

Millennial Automotive DIYers – Light Maintenance Products Consumer Profile

Millennials account for 28.7% of DIY light maintenance repair purchases. As they’ve aged, their representation in this category of products has seen a 5 year CAGR of 4.9%. The majority …

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Automotive Market Research - Automotive Parts Suppliers Shop Satisfaction Levels Chart

October 2, 2017

Repair Shop’s Potential to Switch 1st Call Supplier

Automotive parts suppliers have strong satisfaction levels, with all shops rating their experience over the past few months as good, very good or excellent. Despite these strong scores, one-third of …

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News

DENSO Celebrates 20 Years In Guelph, Ontario

This anniversary event recognizes DENSO's long-term commitment to Canada, and the future of advanced mobility. The post DENSO Celebrates 20 Years In Guelph, Ontario appeared […]
Saint-Gobain To Bring Farécla Into Refinish Solutions Group

Founded in 1952, Farécla is one of the largest manufacturers of polishing compounds in the world. The post Saint-Gobain To Bring Farécla Into Refinish […]
Titan International Appoints Max Guinn To Board Of Directors

Guinn served in various roles with Deere & Co. for 38 years, from 1980 through his retirement in November 2018. The post Titan International Appoints Max Guinn To Board […]
Nominations Open For Russ Verona Memorial Award, Jeff Silver Award

Former I-CAR CEO Jeff Silver saw the need for industry recognition as one of the forefathers of the I-CAR Gold Class and Platinum Recognition programs. Once the Gold class […]
Aeromotive Introduces Summer Rebates Program

The program allows Aeromotive customers to enjoy savings on the purchase of nine legacy items, which include select fuel pumps, bypass regulators, in-line filters and related […]

VW defends launch of high-priced 'mass-market' EV

VW said its ID3 will be an electric car "for the millions and not the millionaires." But the ID3 will not be immediately become a car for the masses because the launch edition of the Golf-sized hatchback costs more than the entry version of the midsize Passat. […]
Freshened 2020 Lexus GX 460 gets new look, off-road toys

The midcycle makeover for the Japanese brand's most rugged three-row SUV seeks to add to its appearance as well as its safety features, the on- and off-road. […]
How Ford dealerships in Canada helped bust a Mexican meth shipment

Police say roughly 400 pounds of meth were prevented from circulating in Canada when staff at Ford dealerships across Ontario and Quebec began noticing ill-fitting spare tires packed with drugs inside the trunks of vehicles shipped from Mexico. […]
China, alarmed by recent fires, sets EV safety tests

Companies need to check for potential safety hazards with battery boxes, waterproof protection in vehicles, high-voltage wiring harnesses, as well as onboard charging devices, Chinese regulators said.&nbs […]
U.S. traffic deaths fall 1% in 2018, preliminary report says

Deaths among pedestrians and bicyclists increased after declines in 2017, according to NHTSA. The agency has been investigating the role of distracted drivers in overall U.S. traffic death figures but has found challenges in getting an accurate picture of all distracted crashes. […]

Insights

Automotive Research Study DIY First Step Ignition Parts Purchase

January 23, 2017

Almost 25 Percent of DIYers Do Some Research Before Purchasing Ignition Parts According to IMR Inc.’s CCAMS Study

When it comes to ignition parts, DIYers like to have some information before making a purchase. IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS) shows that 27.5 percent of those …

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January 10, 2017

Claritas’ PRIZM Premier Data Now Integrated into IMR Consumer Automotive Research

Unique Research Provides Clear View of Automotive Parts and Service Consumers’ Purchases, Lifestyles, Behaviors and Preferences Westmont, Ill., January 10, 2017 – IMR Inc. syndicated consumer automotive research tracking study …

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Automotive Market Research - Why DIFM Customers Went For Tire Service

August 8, 2016

When it comes to Replacing Tires; Many DIFM Customers Get the Message About Preventative Maintenance According to IMR Inc.’s CCAMS Study

DIFM customers don’t mess around and heed the preventative maintenance message when it involves tires. Almost 25 percent of DIFM customers surveyed in IMR Inc.’s Continuing Consumer Automotive Maintenance Survey …

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Automotive Market Research - Why Tire Service Was Performed

August 3, 2016

Almost One in Four DIFM Customers Upgraded Their Tires When it came Time to Replace Them

Almost 25 percent of DIFM customers interviewed in IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS) said when it came time to replace their tires, they looked for better performance …

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Automotive Market Research - Top Outlets For Vehicle Filtration Products

July 13, 2016

Most DIYers Head to the Store for Filtration Products

The auto parts retailer or the discount store/mass merchandiser are the preferred choice of DIYers for filtration products. According to IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS), 48.7 percent …

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Automotive Market Research - European Vehicle Automotive Filtration Products

July 7, 2016

Independent Repair Shops Consistent with Filtration Purchases

Whether it for domestic, Asian or European vehicles, independent repair shops make the WD their first choice when it comes to filtration products. However, for European vehicles (64.6 percent), the …

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Automotive Market Research Chart Why Filtration Service

July 5, 2016

DIYers Stay on Schedule When it comes to Replacing Filters

With filtration products, DIYers are very proactive, according to IMR Inc.’s Continuing Consumer Automotive Maintenance Survey (CCAMS). Over 90 percent of DIYers surveyed said they either perform preventative maintenance or …

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Automotive Research Warehouse Distributors Chart Oil Filtration Asian Vehicles

June 30, 2016

WDs Get 65 Percent of Filtration Business for Asian Vehicles

As with domestic vehicles, warehouse distributors receive over 65 percent of the business from independent repair shops when it comes to filtration products for Asian vehicles. IMR Inc.’s Repair Shop …

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Automotive Market Research Chart Reasons For Oil Filter Service

June 28, 2016

Preventative Maintenance Message about Oil and Filter Changes Resonates with Both DIY and DIFM Customers

Unlike most other products, where motorists are unsure when to have service performed, when it comes to filtration products, both DIYers and DIFM customers heed the preventative maintenance message. According …

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Automotive Study Vehicle Temperature Control Products Top Outlets Chart

March 28, 2016

DIYers Top Choice for Temp Control Products is Retailers but Some Shop Internet as Well According to IMR’s CCAMS Study

IMR’s Continuing Consumer Automotive Maintenance Survey (CCAMS) reveals that DIYers (34.1 percent) make the retailer their top choice when they purchase temperature control products. However, one in 10 (10.3 percent) …

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Resources

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DENSO Celebrates 20 Years In Guelph, Ontario

This anniversary event recognizes DENSO's long-term commitment to Canada, and the future of advanced mobility. The post DENSO Celebrates 20 Years In Guelph, Ontario appeared […]
Saint-Gobain To Bring Farécla Into Refinish Solutions Group

Founded in 1952, Farécla is one of the largest manufacturers of polishing compounds in the world. The post Saint-Gobain To Bring Farécla Into Refinish […]
Titan International Appoints Max Guinn To Board Of Directors

Guinn served in various roles with Deere & Co. for 38 years, from 1980 through his retirement in November 2018. The post Titan International Appoints Max Guinn To Board […]
Nominations Open For Russ Verona Memorial Award, Jeff Silver Award

Former I-CAR CEO Jeff Silver saw the need for industry recognition as one of the forefathers of the I-CAR Gold Class and Platinum Recognition programs. Once the Gold class […]
Aeromotive Introduces Summer Rebates Program

The program allows Aeromotive customers to enjoy savings on the purchase of nine legacy items, which include select fuel pumps, bypass regulators, in-line filters and related […]

VW defends launch of high-priced 'mass-market' EV

VW said its ID3 will be an electric car "for the millions and not the millionaires." But the ID3 will not be immediately become a car for the masses because the launch edition of the Golf-sized hatchback costs more than the entry version of the midsize Passat. […]
Freshened 2020 Lexus GX 460 gets new look, off-road toys

The midcycle makeover for the Japanese brand's most rugged three-row SUV seeks to add to its appearance as well as its safety features, the on- and off-road. […]
How Ford dealerships in Canada helped bust a Mexican meth shipment

Police say roughly 400 pounds of meth were prevented from circulating in Canada when staff at Ford dealerships across Ontario and Quebec began noticing ill-fitting spare tires packed with drugs inside the trunks of vehicles shipped from Mexico. […]
China, alarmed by recent fires, sets EV safety tests

Companies need to check for potential safety hazards with battery boxes, waterproof protection in vehicles, high-voltage wiring harnesses, as well as onboard charging devices, Chinese regulators said.&nbs […]
U.S. traffic deaths fall 1% in 2018, preliminary report says

Deaths among pedestrians and bicyclists increased after declines in 2017, according to NHTSA. The agency has been investigating the role of distracted drivers in overall U.S. traffic death figures but has found challenges in getting an accurate picture of all distracted crashes. […]